These days, you need more than a website or social media page to market your business online. In fact, the... Continue reading >> 4 Digital Marketing Tools Every Small Business Owner Needs March 4, 2020 Blog, Online Marketing
Understanding what people are searching for is essential for the success of any Google Ads campaign, especially during the process... Continue reading >> What are people actually searching for online in 2020? March 4, 2020 Blog, Google Adwords, Online Marketing
The page customers are directed to after clicking your ad, commonly referred to as a landing page, can have a... Continue reading >> Best Practices & Landing Page Optimisations Tips March 4, 2020 Blog, Landing Pages
Learn how to use the Keyword Planner tool effectively to lay the groundwork for a successful campaign on Google. Make... Continue reading >> How to use the Keyword Planner tool effectively March 3, 2020 Blog, Google, Google Adwords
When making decisions about how to invest your time in online marketing Make the right choice (pay-per-click) ads and SEO... Continue reading >> Google Ads: SEO vs. PPC? February 27, 2020 Blog, Google, Google Adwords, Online Marketing, SEO
[vc_row][vc_column][vc_column_text]What’s online marketing? Before you take advantage of all that online marketing can do for your business, make sure that... Continue reading >> Google Ads Help, What’s online marketing? February 27, 2020 Blog, Google, Google Adwords, Google Voice Search, Online Marketing, SEO
Let’s say you’re tracking the performance of your pay-per-click (PPC) ad campaigns. After all that hard work and PPC strategizing... Continue reading >> 5 PPC Performance & Optimisation Tips February 18, 2020 Blog, SEO
[vc_row][vc_column][vc_column_text] Lorraine Twohill is the Chief Marketing Officer of Google. Here she shares insight into her team’s continued work on... Continue reading >> 9 ways Google is changing habits, so they can make more inclusive marketing February 18, 2020 Blog
Consumers expect connected shopping experiences from research to purchase. But their journeys aren’t linear; they move around, visiting—and revisiting—multiple sites... Continue reading >> Deliver consistent site experiences with Google Optimize February 13, 2020 Blog
Google Ads auction-time bidding comes to Search Ads 360 Smart Bidding in Google Ads uses machine learning to set bids at... Continue reading >> Google Ads auction-time bidding on Search Ads 360 February 13, 2020 Blog
