Privacy Policy
Who we are
Darwin Lake Holiday Village is a trading name of Peak Village Ltd.
All references to “we”, “our”, “us” or “company” within this policy are deemed to refer to Peak Village Ltd, a company registered in England & Wales (Company No. 03278696).
Our registered office is:
Darwin Lake Holiday CottagesJaggers Lane, Darley Moor
Matlock, Derbyshire, DE4 5LH
United Kingdom
Data controllers
For your reference, the data controller is:
Peak Village Limited (Company no. 03278696)
Registered office: Darwin Lake Holiday Cottages, Jaggers Lane, Darley Moor, Matlock, Derbyshire, DE4 5LH, United Kingdom.
The Data Controller Representative is the Operations Director and can be contacted at enquiries@darwinlake.co.uk.
What we collect
We may collect the following information:
- Your name
- Your contact information, including email address and phone number
- Demographic information such as postcode, preferences and interests
- Other information relevant to customer surveys and/or offers
We may request data such as the names and ages of guests in your party, some of whom might be under 18. If you provide information for anyone younger than 18, you confirm that you are their parent or guardian and consent to our processing of their information.
What we do with the information we gather
We require this information to provide and improve our services and to better understand your needs. This includes:
Internal record keeping
We may use the information to personalise and improve our services. We may periodically send promotional emails about new services, special offers or other information which we think you may find interesting using the email address you provide.
From time to time, we may use your information to contact you for market research by email, phone, fax or mail. We may also use information to customise the website according to your interests.
For the website to function effectively we may collect system data such as IP address and browser/operating system details to monitor technical errors and aid diagnosis. We also use analytics tools to understand how users find and interact with our site to continually improve our services.
Data from other sources
We may collect and combine information about you from other companies or sources such as:
- Payment providers, email service providers and holiday review partners
- Marketing service providers such as social media and marketing database providers
- Other businesses through whom we promote our facilities and services
Security
We are committed to keeping your data secure. To prevent unauthorised access or disclosure, we have implemented suitable physical, electronic and managerial procedures to safeguard the information we collect online. We use SSL-encrypted systems to secure sensitive data such as payment card information.
Relevant authorities
We may share your information where required or permitted by law—for example to comply with legal obligations or in the event of a dispute.
How we use cookies
A cookie is a small file placed on your computer’s hard drive (with your permission) that helps analyse web traffic and remember preferences. Cookies allow web applications to respond to you as an individual and tailor operations to your needs and likes.
We use traffic log cookies to identify which pages are being used. This helps us analyse web page traffic and improve the website. We only use this information for statistical analysis and then remove personal identifiers from the data.
Cookies do not give us access to your computer or any personal information other than what you choose to share. You can accept or decline cookies via your browser settings; however, disabling cookies may prevent you from taking full advantage of the website.
Links to other websites
Our website may contain links to other websites. Once you leave our site we have no control over the external websites and cannot be responsible for their privacy practices. Please review the privacy statement of any site you visit.
Controlling your personal information
You may choose to restrict collection or use of your personal information in the following ways:
- When filling in forms, look for a box to opt out of direct marketing
- If you previously agreed to direct marketing, you can change your mind at any time by emailing enquiries@darwinlake.co.uk
- You can also opt-out by writing to: Data Controller Representative, Darwin Lake Holiday Cottages, Jaggers Lane, Darley Moor, Matlock, Derbyshire, DE4 5LH, United Kingdom or by calling +44 1629 735859
Please note: unsubscribing from marketing communications does not stop non-marketing communications such as booking confirmations or payment reminders which are relevant to your booking.
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law. We may create a profile about you to provide relevant services and promotional information about third parties if you have opted in to receive such information.
How long we keep your information
We retain personal information only for as long as is necessary for the purposes for which it was collected, and in line with contractual and legal requirements. Retention periods may vary depending on the data type and legal obligations.
Your rights
You may request details of the personal data we hold about you and what we are using it for (a “Subject Access Request”). You also have the right to request deletion of your personal information held electronically or physically. To make a request, write to:
Darwin Lake Holiday CottagesJaggers Lane, Darley Moor
Matlock, Derbyshire, DE4 5LH
United Kingdom
If you believe information we hold is incorrect or incomplete, please email or write to us and we will promptly correct it.
If you are not satisfied with the way your personal data has been handled, you have the right to complain to the Information Commissioner’s Office (ICO) in the UK.
Peak Village Ltd may update this policy from time to time. Please check this page periodically for changes. This policy is effective from 25 May 2018.